Voice search a revolutionary technology allows users to speak directly with a device, instead of typing keywords for finding their desired search results.
While Multiple devices are available for voice search, we confine ourselves only for Voice search optimization to Google Assistant. Here are some simple tweaks for optimizing to voice search in Google. marke8now
According to a study, by 2020 nearly 50% of searches are going to be replaced by Voice Search. As of now users are mostly depending upon the following devices/platforms for voice searches.
- Google Assistant
- Google Home or Google Home Hub
- Amazon Alexa
- Amazon Echo
- Apple Siri
- Apple Home Pod
- Microsoft Cortona
- Samsung Bixby
While Multiple devices are available for voice search, we confine ourselves only for Voice search optimization to Google Assistant. Here are some simple tweaks for optimizing to voice search in Google.
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Be Conversational: Traditional abbreviated search queries like “Digital Marketing Importance Small Businesses” don’t go well with Voice Search, instead optimize your query for the full question like “How Digital Marketing is going to Help Small Businesses in 2019?”.
However the queries need to be crispy with 40-50 characters in length, as these short queries dominate the most voice responses.
- Frame Questions under H2 sub-headers, such that they’ll more likely get mined for the coveted Rank 0 position.
- Do frame some FAQ questions in your content.
- Keep your answers simple & brief, as search engine quality raters opt for short answers from voice assistants.
Optimize Content for Featured snippets:
Target Local SEO: Most of the users prefer to find local businesses using Digital Assistants. It’s important that your website is optimised for local search.
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Page speed is the Key: A recent study has revealed that page speed plays a key role in ranking for voice searches. Please make sure that your website loads quickly
Notably these tips are only applicable for Google Assistant, different strategies may apply for different voice assistants. On a Whole, please make sure that your website is optimized for Audible Queries/ Voice Search, or else get ready to face the heat for your brand’s traffic.
We at Marke8Now can help your business to grow, by providing an amazing array of Customer Centric Strategies with wide range of Digital Marketing & Development Services including Branding, Social Media Marketing, SEM/PPC, SEO, Web & Mobile Application Development, etc.
Do visit our website at http://marke8now.com for further details and reach us at (+1) 832 906 7001 or e-mail us on info@marke8now.com
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